TLDR: the whole process of buying consumer Windows is surprisingly user-hostile for a company that is supposed to move quickly to survive.

Splurged on a Windows 10 Home license (sooo 90’s….) for my family. Normally, I would not inflict Windows upon myself or people around me, but my family is stubborn. Now trying to simply download. the. thing. and I get this:

Wtf is “Creators Update”??? What is “Windows 10 N” and how is it different from “Windows 10”? What is all this crap? Oh, it’s a special edition for sale in Switzerland that has media player removed, that’s great! But what moron decided to drop these acronyms on a person simply trying to download Home edition, no explanation provided? Too little space on that page for a couple of explainer sentences? Which one should I pick for the ensuing 35-minute download and not screw up? (answer: “Windows 10 Creators Update Windows 10”)

Of course, no mention of how big is the actual download anywhere, including Amazon’s product description (answer: 3-4GB depending on the architecture, so throw away that 2GB thumb drive you were planning on using) – and I bought this on Amazon, in advance distrusting MS purchase experience, and was still forwarded to MS website. Who cares if I have to run to the store to buy a bigger thumb drive? Stupid details, this petty consumer nonsense is beneath Microsoft. I thought Nadella turned that place around… or something…